The marketing of school safety is making headlines. Bulletproof whiteboards and clipboards. Bulletproof wall panels. Bulletproof backpack inserts. Bullet "resistant" window film. Specialized locks. Training that turns the emergency lockdown, "shelter in place" response on its head. Money is again available for “school safety” grants and corporations see dollar signs. IN THIS EPISODE. Dr. Perrodin’s South Dakota Vacation | Drowning of Local Boy | David Interviewed About School Safety by New York Daily News | White House “Stop the Bleed” Campaign | and Prioritizing School Safety Initiatives.

NEW YORK DAILY NEWS – SCHOOLS ARE INVESTING IN WAR-ZONE TRAUMA KITS IN CASE A SHOOTING HAPPENS. (The following article was written by Megan Cerullo on June 13, 2018). “School is a battlefield. Some schools are investing in war-zone trauma kits to stop gunshot victims from bleeding to death. The medical kits — which contain tourniquets, medicated gauze, coagulant to stop bleeding and other medical supplies, and generally cost between $40 and $100 — could help school staff and students treat the wounded before professional help arrives. The initiative has gained traction after a recent spate of school shootings, including a February massacre at Marjory Stoneman Douglas Smith High School in Parkland, Fla., that killed 17 people. Suffolk County school districts started stocking kits this year, accompanied by training in how to apply tourniquets and dress wounds. The Central Bucks, Chester County and Lower Merion school districts in Pennsylvania will also equip their schools with kits this fall, The Philadelphia Inquirer reported. School safety experts say the medical kits — tested on the battlefield in Iraq and Afghanistan — could be deployed for various uses, including sports injuries or science lab explosions, not just in the case of a school shooting. “Yes, tools like these might come into play in a school shooting, but they also may be relevant to a sports activity or other special event setting where someone is accidentally injured,” said Ken Trump, the president of National School Safety and Security Services. Dr. Matt Levy of Stop the Bleed, a movement dedicated to stopping preventable deaths, called the incidence of gun violence in schools an “unfortunate truth of modern society.” He said stocking the medical kits could play a part in keeping child gunshot victims alive, but that the kits alone are by no means a solution to preventing gun-related deaths in schools. “We have only minutes if someone is bleeding from an extremity to get them to a trauma center,” Levy told the Daily News. “If bystanders, who we call immediate responders, can render immediate aid before professional help arrives, that would help,” he said. “This doesn’t address the societal issues around shootings, we are just trying to get after the injuries we can do something about.” Levy added that kit sales have gone up since Stop the Bleed began selling them about a year ago. He said the organization’s site sees an uptick in traffic every time there is a high-profile shooting. Critics argue that efforts should instead be focused on finding ways to report threats in a timely manner. School safety expert David Perrodin said there was a push to bring supply kits into schools in 2007 after a gunman killed 32 people on Virginia Tech’s campus in Blacksburg, Va. “It took a long time to clear the building for first responders to come inside,” he said. “So there was a long delay in bringing supplies into the building.” First responders often arrive before school shooting situations end and are equipped with materials designed to stop victims from bleeding to death, he said. He claims marketers are behind the move to introduce the kits into schools as they compete for grant money dedicated to improving school safety nationwide. “I have never learned of a situation where this has been applied by anyone working in a school,” he said. “I don’t think this is realistic at all.” “EMS and fire have modified their response, and they get tactical gear and units into schools quicker than in the past. So this is just clever marketing,” he said. Instead, he thinks schools should invest resources in “severely underfunded” reporting systems. “We know in recent events that shooters had posted to social media and people were well aware of their intentions, but we didn’t have a reporting system that encouraged students to break their code of silence.”

WHITE HOUSE LAUNCHES “STOP THE BLEED” CAMPAIGN. In October, 2015, the White House launched its “Stop the Bleed” campaign – a special national initiative designed to provide bystanders with the tools and knowledge to stop life-threatening bleeding. It is intended to cultivate grassroots efforts that encourage bystanders to become trained, equipped, and empowered to help in a bleeding emergency before professional help arrives. DR. PERRODIN’S REASONS FOR CHALLENGING PLACING ADVANCED TRAUMA KITS IN SCHOOLS. David explains five reasons why he is not an advocate of schools spending dollars on medical trauma kits. His primary reason is that staff and students should remain in secured areas until the building is “cleared” by law enforcement. Having staff rush into hallways to treat victims could place them in the direct path of an intruder. He also argues that threat detection research is underfunded and little is known on how to break the youth "code of silence" which prevents youth from bringing forward information that would prevent an attack. FOLLOW DR. PERRODIN: Twitter @SafetyPhD and subscribe to The Safety Doc YouTube channel & Apple Podcasts. SAFETY DOC WEBSITE & BLOG: www.safetyphd.com David will respond to comments & emails. The Safety Doc Podcast is hosted & produced by David Perrodin, PhD. ENDORSEMENTS. Opinions are those of the host & guests and do not reflect positions of The 405 Media or supporters of “The Safety Doc Podcast”. The show adheres to nondiscrimination principles while seeking to bring forward productive discourse & debate on topics relevant to personal or institutional safety. Email David: thesafetydoc@gmail.com LOOKING FOR DR. TIMOTHY LUDWIG, PHD? Dr. Perrodin’s “Safety Doc Podcast” negotiates school and community safety. To be informed about industrial safety, please contact Appalachian State University Professor Dr. Timothy Ludwig, PhD, at www.safety-doc.com. Article discussed in this episode: http://www.nydailynews.com/news/ny-news-schools-war-zone-trauma-kits-20180612-story.html

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Pareidolia can be dangerous when it gets religious or political: Jesus on toast may be one thing, but what if a rusty sacred water stain dripped down the front facade of your public county courthouse and believers came flocking? IN THIS EPISODE: What Does ‘Pareidolia’ Mean & Why is it Dangerous? | Celebrity Suicides | David’s Book Deal is Back On | Fixing Garage Floor Divots | David Learns Prison Martial Arts. WHAT IS PAREIDOLIA? [Wiktionary] Pareidolia is the tendency to interpret a vague stimulus as something known to the observer, such as interpreting marks on Mars as canals, seeing shapes in clouds, or hearing hidden messages in reversed music. This behavior exists because humans seek to create meaning when meaning is absent, I suppose. And perhaps it’s no danger to see a teddy bear in the clouds or a man in the moon. Those are functional. Whimsical. Harmless. In fact, some scientists opine that pareidolia is an indicator of an efficient brain attempting to identify patterns in the environment. This is good. This is survival – it’s situational awareness, to a limit…  DANGERS OF PAREIDOLIA. Pareidolia isn’t just about seeing faces, though. It’s about interpreting any vague stimulus as meaningful. If you have a headache and feel tired, it wouldn’t take more than 10 minutes on the Internet to match your symptoms to an exhaustive list of mild to terminal medical conditions. In this instance, a type of pre-suasion exists in which the person is already primed to seek bad news. A simple television commercial can convince people that they are afflicted with a condition. Context and situation influence pareidolia. What do you expect when you gingerly tour a haunted house? That creaky door might be a sign from a spirit – or a just a hinge in need of oil. WHAT IS APOPHENIA? Apophenia can be considered as a blessing as well as curse. It is because of this tendency that we can explore new things, but sometimes it may mislead us. It stems from the fact that we humans are always looking for meaning in our life. We often believe that everything happens for a reason. Well, most times, it could be that things are totally unrelated, and yet we won't let go of our relentless pursuit to find a connection. That is apophenia. It is well documented as a rationalization for gambling. Gamblers may imagine that they see patterns in the numbers that appear in lotteries, card games, or roulette wheels. One variation of this is known as the "gambler's fallacy". The Mayan Calendar also contributed to “End-of-Times” apophenia for some people that perceived clear connections between the calendar end date, stock market crash, increase in hurricanes, and any myriad of other events that were destructive, but not necessarily connected incidents. Dr. Perrodin advises asking "Does this makes sense?" and using member checks as strategies to avoid rampant pareidolia or apophenia. FOLLOW DR. PERRODIN: Twitter @SafetyPhD and subscribe to The Safety Doc YouTube channel & Apple Podcasts. SAFETY DOC WEBSITE & BLOG: www.safetyphd.com David will respond to comments & emails. The Safety Doc Podcast is hosted & produced by David Perrodin, PhD. ENDORSEMENTS. Opinions are those of the host & guests and do not reflect positions of The 405 Media or supporters of “The Safety Doc Podcast”. The show adheres to nondiscrimination principles while seeking to bring forward productive discourse & debate on topics relevant to personal or institutional safety. Email David: thesafetydoc@gmail.com LOOKING FOR DR. TIMOTHY LUDWIG, PHD? Dr. Perrodin’s “Safety Doc Podcast” negotiates school and community safety. To be informed about industrial safety, please contact Appalachian State University Professor Dr. Timothy Ludwig, PhD, at www.safety-doc.com.

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Good exists independent of being filtered and shaped by humans. It endures context and situation and has superb inter-rater reliability. Yet, “good” is overwhelmingly subjected to external positionality - or to exist per the characteristics and conditions of what others deem must be present for something to be considered good. GOOD, POSITIONALITY & PAREIDOLIA. Positionality is completely different from pareidolia, which is a psychological phenomenon in which the mind responds to stimulus, usually an image or a sound, by perceiving a familiar pattern where none exists. A popular example of pareidolia is seeing familiar images in clouds. We can also be primed for pareidolia. Persons on a ghost tour are expecting to have some unusual encounter. Hence, a creaking door becomes a message from the spirits - and not a reminder to visit the hardware store for a can of WD-40. Pareidolia is internal and while it is proximal to the process of identifying good that Dr. Perrodin talks about, it still involves the steps of attempting to conform what is perceived to be dependent upon some previous experience or observation. WHY KNOWING THE DIFFERENCE GIVES YOU AN ADVANTAGE. Understanding positionality and pareidolia empower you with keen awareness of what is authentic in your environment versus responses that are unintentionally manipulated by your brain or overtly manipulated by other people. The latter can shift you toward external validation (imagine becoming addicted to “Likes” for your social media posts) and undermine the solid footing of sense of self and ability to use face validity to craft your own rubric for identifying “What is Good”. DAVID SHARES 3 STORIES. Dr. Perrodin shares three personal anecdotal stories to parse out how he believes that “good” can be universally recognized. He begins with recalling a tandem bike ride with Robert, a high school student who is blind and has autism. After sharing that story, he tells of the trip he made with his daughter in order for her to purchase potted daisies for Mother’s Day. David concludes by re-visiting his time as a volunteer tour guide at historic Fort Winnebago which included working with his Dad to refurbish a 100-foot split rail fence and water well in a manner that infringed only slightly on authenticity. THE REAL MEANING OF GOOD AND EVIL (Psychology Today, 2013). Dr. Perrodin dissects this article to point out the specific terminology and strategies deployed to persuade people into believing what is good and what is evil. For example, the article states: “‘Good’ means a lack of self-centredness. It means the ability to empathise with other people, to feel compassion for them, and to put their needs before your own. It means, if necessary, sacrificing your own well-being for the sake of others’. It means benevolence, altruism and selflessness, and self-sacrifice towards a greater cause - all qualities which stem from a sense of empathy.” David argues that empathy, altruism, etc., are all human constructs and have nothing to do with whether something or some activity has “face-validity” goodness. While David certainly doesn’t argue against empathy and compassion, he notes that they are not coupled to something that would have face-validity goodness - such as a scenic vista. FOLLOW DR. PERRODIN: Twitter @SafetyPhD and subscribe to The Safety Doc YouTube channel & Apple Podcasts. SAFETY DOC WEBSITE & BLOG: www.safetyphd.com David will respond to comments & emails. The Safety Doc Podcast is hosted & produced by David Perrodin, PhD. ENDORSEMENTS. Opinions are those of the host & guests and do not reflect positions of The 405 Media or supporters of “The Safety Doc Podcast”. The show adheres to nondiscrimination principles while seeking to bring forward productive discourse & debate on topics relevant to personal or institutional safety. Email David: thesafetydoc@gmail.com LOOKING FOR DR. TIMOTHY LUDWIG, PHD? Dr. Perrodin’s “Safety Doc Podcast” negotiates school and community safety. To be informed about industrial safety, please contact Appalachian State University Professor Dr. Timothy Ludwig, PhD, at www.safety-doc.com.

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Misanthropic author Ann Sterzinger and host David Perrodin attempt to gain philosophical understanding of the epistemological foundation for post-secondary institutions of learning proliferating safe rooms and cry rooms across campuses. Initially the guise of art, such rooms shed temporary labels and are rooting in libraries, lecture halls, and dorms. Not invasive. Welcomed. ANN STERZINGER. Ann owns the BLACK PILL SITCOM genre, previously known as dark comedy, embracing the bleakness with a giddy sense of fun. Her specialties include dystopian sci-fi, French to English translations, and living in Chicago without getting shot once. Her books, The Talkative Corpse: A Love Letter, & NVSQVAM: (Nowhere) are available on Amazon. WHAT IS A SAFE SPACE? A Safe Space is a place or environment in which a person or category of people can feel confident that they will not be exposed to discrimination, criticism, harassment, or any other emotional or physical harm. It’s a conceptual construct and a tangible locations with comfortable furniture, dim lighting, aroma warmers and soothing music. Such rooms dotted campuses over the past decade and their ranks atomically mushroomed following Trump winning the Presidency. This instantly ushered in a sense of unease amongst generally democratic or socialist-leaning persons. Students (and employees) typically don’t need permission to enter a Safe Space and any limitation of access to a Safe Space can be interpreted as restraint, micro-aggression or contributing to a hostile learning or work environment. WHAT IS A CRY ROOM? A Cry Room, on the other hand, is a much more recent exhibit of a small area for stressed-out students, often during final exams, to have an emotional purge in the privacy of an enclosure softened with stuffed animals and soothing colors. While Ann and David were not aware of Cry Rooms in locations of private employment, Safe Rooms have been available to employees in some public buildings for a few years. These rooms are often discussed with measured words and are somewhat secretive, yet embraced by many workers. Dr. Perrodin was informed by multiple persons in these settings that such rooms are frequently occupied - and not just by someone having a “rotten day”, but also by someone who is discouraged with a societal political event or simply feeling that a work task wasn’t “liked” by everyone around the conference table. Yep, “Likes” - external validation - ring a bell? COPING & EMPATHY. Around the country, higher education campuses are seeing a strong increase in the number of students seeking counseling services. Freshman are overwhelmed and struggling to cope with - well, with college/society/friendships/responsibility? Universities are teaching students the benefits of a brisk 10-minute walk as a stress coping mechanism. Really? Ann accidentally, but correctly stumbles upon the reason empathy has declined: No one reads novels. DEBATE. "It is the mark of an educated mind to be able to entertain a thought without accepting it." Aristotle (384BC - 322BC). Debate can be traced back to ancient Greece. David recalls it being championed and tactically instructed in high school until the 1980s. High school debate squads even duked it out on regularly-scheduled televised competitions. Debate is a discussion involving opposing viewpoints. It’s becoming informed, informing others and learning the art of persuasion. Debate is a life skill - and perhaps lost to the ages as the 2018 debater is badged a boat-rocker. Separate of this dystopian context, benefits of debate include being able to use words instead of weapons in preserving the non-aggression principle. Persons skilled in debate seek to understand the perspectives of others and respectfully pose arguments and listen to counter-arguments. Yet, professors have stated that students are not only unwilling to learn debate, but the entire idea of wrangling with an idea that is not aligned to their own so-called “beliefs” or knowledge set is nothing short of a perceived attack. Professors have been accused of being cruel and insensitive for even inviting students to engage in innocuous debate such as a hypothetical proposal of beginning the school day at 9:00AM instead of 7:45AM. Off to the Safe Space! Hey Professor...the Dean wants to see you after class… ACADEMIC RIGOR IS A THREAT. Ann and David examine the fundamental pillar of education, of work, of life - that which is rigor - and now has become the source of undue mental burden. Some thought the participation trophy was an omen. Turns out it was just a light breeze that cracked the Pandora’s Box - exposing the contents to a precision-tuned culture of silencing. FOLLOW DR. PERRODIN: Twitter @SafetyPhD and subscribe to The Safety Doc YouTube channel & Apple Podcasts. SAFETY DOC WEBSITE & BLOG: www.safetyphd.com David will respond to comments & emails. The Safety Doc Podcast is hosted & produced by David Perrodin, PhD. ENDORSEMENTS. Opinions are those of the host & guests and do not reflect positions of The 405 Media or supporters of “The Safety Doc Podcast”. The show adheres to nondiscrimination principles while seeking to bring forward productive discourse & debate on topics relevant to personal or institutional safety. Email David: thesafetydoc@gmail.com LOOKING FOR DR. TIMOTHY LUDWIG, PHD? Dr. Perrodin’s “Safety Doc Podcast” negotiates school and community safety. To be informed about industrial safety, please contact Appalachian State University Professor Dr. Timothy Ludwig, PhD, at www.safety-doc.comLearn more about Ann Sterzinger at www.annsterzinger.com

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“Sometimes the questions are complicated and the answers are simple” (Dr. Seuss). Dr. Perrodin centers this episode to the seven reasons he loathes surveys and lays out a vastly better alternative for gathering relevant input to inform decision making.  WHAT IS A SURVEY – THE NUTS AND BOLTS. Fundamentally, a survey is a method of gathering information from a sample of people, traditionally with the intention of generalizing the results to a larger population. Surveys provide a critical source of data and insights for nearly everyone engaged in the information economy, from businesses and the media to government and academics. There are several steps to creating surveys, but the pillars of any surveys are the constructs. In the context of a survey, a construct is the abstract idea or underlying theme. Constructs can be direct or indirect. Direct is easily and reliably measured, such as height and weight. These also will have a very high level of inter-rater reliability. On the other hand, indirect constructs, such as happiness, frustration and satisfaction are more challenging to assess and splattered with issues of inter-rater reliability as happiness will hold a meaning unique to the individual.  THE 7 FLAWS OF SURVEYS. (1) Surveys aggregate, or combine, data from many survey takers. For example, one might deduct from collective findings of a youth risk survey of 300 high school students that “15% of youth surveyed had suicidal thoughts at least twice during the past year”. At first glance, this appears like sound, useful information. It isn’t. In fact, it’s largely useless. Why? Who are the 15% of students that have considered suicide? How does one exactly recall at least 2 events within the past 365 days. We already know the forgetting curve wreaks havoc in the courtroom. (2) Response rates - how many surveys do you receive and actually complete? People dislike filling our long forms and response rates for emailed surveys might hover at 2%. Almost everyone will ignore a survey. (3) Positionality of person(s) writing the questions. Positionality is the practice of a researcher delineating his or her own position in relation to the study, with the implication that this position may influence aspect of the study, such as the data collected or the way in which it is interpreted. The survey will mirror the mind of its author – and that often can lead to bias. I mean, how many human resources want to craft a survey that will reveal the true level of disdain simmering within employees? (4) Survey takers are not able to ask seek clarification of the questions. Surveys are one-way. Good luck! (5) It’s not easy to ask “good” questions. Formulating constructs takes thought and operational definitions. The most effective surveys have the fewest questions, like 20, and they must pepper construct-aligned questions throughout the survey instead of clumping them into sections. (6) Survey question vernacular, register or reading level are all ways to point out that most surveys are written with industry jargon and won’t be understood by all survey takers. When considering youth and adults with disabilities or language barriers, comprehension plummets and you largely end up with people guessing as they simply don’t understand the questions. This might even be a form of passive discrimination. Nobody does a readability check on a survey – even though such a task can be done online for free in a 5 minutes. (7) People generalize survey findings beyond the unit of measure. For example, a survey from, and applied to, one elementary school is much more useful than taking surveys from 100 elementary schools, combining the findings and then distilling blanket conclusions. Contexts and situations are lost under such common practices and the more you aggregate findings the less you lose of the “unit of measure.” THE BETTER OPTION – FOCUS GROUPS. Dr. Perrodin regularly conducts focus groups – in fact, he has facilitated eight focus groups of 6-8 people within the past 2 months! In this episode, he talks in detail about how to carry out a focus group. Advantages of focus groups. The main advantages of focus groups are: they are useful to obtain detailed information about personal and group feelings, perceptions and opinions. You can record them, code them, field or ask immediate clarifying questions and be open to un-anticipated divergent input! FOLLOW DR. PERRODIN: Twitter @SafetyPhD and subscribe to The Safety Doc YouTube channel & Apple Podcasts. SAFETY DOC WEBSITE & BLOG: www.safetyphd.com David will respond to comments & emails. The Safety Doc Podcast is hosted & produced by David Perrodin, PhD. ENDORSEMENTS. Opinions are those of the host & guests and do not reflect positions of The 405 Media or supporters of “The Safety Doc Podcast”. The show adheres to nondiscrimination principles while seeking to bring forward productive discourse & debate on topics relevant to personal or institutional safety. Email David: thesafetydoc@gmail.com LOOKING FOR DR. TIMOTHY LUDWIG, PHD? Dr. Perrodin’s “Safety Doc Podcast” negotiates school and community safety. To be informed about industrial safety, please contact Appalachian State University Professor Dr. Timothy Ludwig, PhD, at www.safety-doc.com.

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The is the LAST May in 2018 - disheartening news as David apparently overlooked the other Mays of 2018. Perhaps he should unfollow the Mayan calendar? In this episode, Dr. Perrodin flies solo and revolves anecdotal stories to touch upon agency, purpose and situational awareness. TWO-ALARM FIRE AT SCHOOL FOR THE BLIND - THE ONE QUESTION STUDENTS WANTED US TO ANSWER. A recent 2-alarm fire at his workplace (thankfully, it was a small blaze confined to a dryer) underscores David’s belief that kids and adults tend to handle the unexpected very well when previously informed of what to anticipate during chaotic events - or situations that move them from their comfortable, typical “torus” zone into temporary chaos. In previous episodes, Dr. Perrodin has provided empirical reasoning for why chaos is actually a good thing and that numerous studies have concluded people often make *sound decisions (*sound is more appropriate as “correct” implies that a decision must be convergent to achieve the desired outcome) during highly chaotic situations. Nonetheless, he shares that a co-worker asked to return to the building to use the restroom. Four separate student focus groups revealed a single request students had about the fire - after 20-minutes of standing patiently on the sidewalk, and hearing addition fire apparatus arrive at the facility, they wanted to know what was going on. David parallels this request for basic information to other crisis situations and notes that keeping people informed neutralizes anxiety and facilitates cooperation. Dr. Perrodin discusses ways to incorporate this “informing” process throughout other aspects of life. ALARMING TREND IN EMPLOYEES BEING PUT ON LEAVE - WHAT YOU NEED TO KNOW. Dr. Perrodin, who engages in various legal expert witness consulting, closes the episode by alerting listeners to an unsettling uptick in the practice of a human resources director placing an employee on leave due to an investigation. It’s a given that allegations of embezzlement or gross violation of job duties would warrant the employee being placed on either a paid or unpaid leave during the investigation. The difference in today’s HR practices, however, is two-fold. First, employees, both in management and non-management roles, are being placed on leave for more “subjective” allegations, such as, “contributing to a hostile work environment.” (What does that actually mean??) An example could be an employee that perceives a co-worker is not supporting a newly-created “safe space” in the work setting and files a complaint to HR per whatever process is outlined in the organization. Yes, claims can be that open to interpretation - note that the recipient of the hostile work environment is making a claim upon perception of behavior and interpretation of a definition that is broad. The second concerning characteristic of this trend is that the person placed on leave is immediately separated from their work email, electronic files and paper files. Locked out! Hence, documentation and records that can support the employee’s defense are not accessible by the employee. Now what? David shares that he contacted multiple experts versed in maintaining personal communications / records and none were able to offer advice on how employees should maintain critical documentation in this emerging era of more frequent, and more subjective allegations of violations of the code of employee conduct coupled to employees being separated from their documentation. This matter will be the core of a future show as Dr. Perrodin is seeking an expert who can offer insight into how to best protect yourself in the midst of an allegation. FOLLOW DR. PERRODIN: Twitter @SafetyPhD and subscribe to The Safety Doc YouTube channel & Apple Podcasts. SAFETY DOC WEBSITE & BLOG: www.safetyphd.com David will respond to comments & emails. The Safety Doc Podcast is hosted & produced by David Perrodin, PhD. ENDORSEMENTS. Opinions are those of the host & guests and do not reflect positions of The 405 Media or supporters of “The Safety Doc Podcast”. The show adheres to nondiscrimination principles while seeking to bring forward productive discourse & debate on topics relevant to personal or institutional safety. Email David: thesafetydoc@gmail.com LOOKING FOR DR. TIMOTHY LUDWIG, PHD? Dr. Perrodin’s “Safety Doc Podcast” negotiates school and community safety. To be informed about industrial safety, please contact Appalachian State University Professor Dr. Timothy Ludwig, PhD, at www.safety-doc.com.

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Simplifying the Equation of Podcasting Success... “When I started podcasting, I read so many different books and watched so many different videos that I ended up confused and overwhelmed to the point that I went out and bought equipment that I still haven’t even used! It’s outdated tech. Don’t tell my wife. She still thinks I’m going to use it.” (Larry Roberts, author of 1+1 = Podcast & host of the Readily Random Podcast). NOW IS A GREAT TIME TO TRY PODCASTING. In his best-selling 2018 book, 1+1 = Podcast, Larry covers the podcasting basics in a clear non-technical, non-jargonal manner just like he was having a conversation with you. He ditches the stuffy Times New Roman font and presents answers for exactly what is needed to get started with a high-quality sounding, low cost or even FREE podcasting solution. WHY IS THIS BOOK BETTER THAN OTHERS? Podcasting books are convergent, technical, preachy and also prescriptive of the elusive “way” to be a “star” podcaster. Don’t fall for the hype. Instead, Larry shows you how to conduct reconnaissance of the podcast landscape and pauses with introspective questions that identify your “comfort zone” as you enter this exciting territory rife with open, unexplored spaces. Remember, podcasting has only been around for less than a decade! Let’s be honest, podcasting involves work - but at the same time It’s empowering, it’s talk therapy, and it’s not constrained by advertisers and regulators. Don’t go bananas on the Internet, but a podcaster can do things a mainstream reporter would never be allowed to do! IT’S ACTUALLY EASY TO FIND INTERESTING GUESTS. Podcasts with guests typically outperform shows that don’t have guests. David recalls his newbie podcaster days of asking friends, neighbors and coworkers to be on his show. It was harder to find unfamiliar guests. Larry acknowledges and solves the “guest barrier” in his book by demonstrating a svelte technique of searching for authors that sell their publications on Amazon. Hey, have a cool topic you want to talk about? In a few clicks, you can discover authors on Amazon that have published books in that genre - and most of those folks post bios and links to their related works - awesome! Larry’s book even has a concise template narrative you can use to invite a guest to be on your show. PROMOTING YOUR SHOW. Analytics matter, but it also takes time and episodes for listeners to get to know you and your show. Focus on promoting your show. An awesome episode might be downloaded 15 times if you only shared it one time at night on Twitter. Right? Larry helps David consider options for expanding his show’s presence on social media platforms while being vigilant of personal privacy. How do you foster a well-rounded social media campaign to promote your show? Larry answers that question during this episode. TECHNOLOGY TAKES TIME. I began my podcast with my webcam’s built-in microphone. My audio quality took a leap when I purchased a USB microphone - and crept into the professional tier with an XLR microphone. USB/XLR/GAIN = intimidating. It can be - and Larry removes the anxiety as he makes a few terrific suggestions for easy-to-learn hardware and software that won’t fry your budget. David and Larry concurred that persons new to podcasting might assume that good audio is magically rendered in post-production. In other words, as long as you get “any” recording, you can “fix” it with software. That’s a myth. Start by following Larry’s advice and you won’t end up scrapping your first round of shows due to avoidable technical flaws. FOLLOW DR. PERRODIN: Twitter @SafetyPhD and subscribe to The Safety Doc YouTube channel & Apple Podcasts. SAFETY DOC WEBSITE & BLOG: www.safetyphd.com David will respond to comments & emails. The Safety Doc Podcast is hosted & produced by David Perrodin, PhD. ENDORSEMENTS. Opinions are those of the host & guests and do not reflect positions of The 405 Media or supporters of “The Safety Doc Podcast”. The show adheres to nondiscrimination principles while seeking to bring forward productive discourse & debate on topics relevant to personal or institutional safety. Email David: thesafetydoc@gmail.com LOOKING FOR DR. TIMOTHY LUDWIG, PHD? Dr. Perrodin’s “Safety Doc Podcast” negotiates school and community safety. To be informed about industrial safety, please contact Appalachian State University Professor Dr. Timothy Ludwig, PhD, at www.safety-doc.com. LEARN MORE ABOUT THIS EPISODE'S GUEST:   www.readilyrandom.com

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The word mantra can be broken down into two parts: “man,” which means mind, and “tra,” which means transport or vehicle. In other words, a mantra is an instrument of the mind. At the end of the day, the mantra is meant to bring you back to simplicity. We live in such a complex world that it’s easy to get lost in all the details. Mantras can help you circle back to the simplistic approach to life and focus on those things that inspire you and truly make you happy. But beyond that Zen-fuzzy stuff, a solid member-checked mantra is a powerful asset to a businessman. KENNY ROGER’S UNDERSTOOD THE MANTRA BETTER THAN APPLE DID. Maybe it’s the wisdom of Kenny Roger’s hit song “The Gambler” when he croons “know when to walk away and know when to run” that harkens to the mantra. See, while one can argue that Apple’s mantra, “Think different,” perfectly encompasses the value the company - it just doesn’t work for collectivism of a company aiming to be the benchmark of the industry. It’s confusing as what is the benchmark Apple strives to compare itself to - and here’s the paradox because if you have become the industry standard are you then directed by your mantra to divert from the formula that has catapulted you to success? Back to Kenny. YOU KNOW THE RULES, HOOK: A GOOD CAPTAIN ALWAYS GOES DOWN WITH HIS SHIP. In this episode I talk about parting ways with a long-time client. There was little to debate in my decision, but it stung - I mean, it was a difference in professional opinion and not a failure to deliver a high-quality service. It’s one thing to fumble away the game and another for the team to move to a different venue. I could have taken the money and churned out the task. I didn’t. I cut ties. Cordial. And then something unexpected happened. The client re-considered. My directness and honesty established me as a trustworthy member check. Mantra, intention and mission statement are not synonymous words. Hold the mantra and fold intention and mission statement. I SHOULD HAVE TOLD FELIX TO WEAR HIS JACKET. Hubris proclaimed that jackets need not be worn on the ride home. Seemed like a sound statement at the time, I mean, sunny day, water dripping at a steady pace from eaves, snow piles seemingly squatting - the observational evidence was in my corner. I’m a Wisconsin native - and from the northern tier of the state of the truly winter-hardened folk and that’s street credibility, sir. Back to Felix...Most students attending the school for the blind live in dorms during the week and return home Friday afternoon. This exodus occurs by plane, train, bus, van and automobile. Felix boards a bus for a 3 hour ride north. He’s sensible and knows his way around an engine, having been sighted until his early teens. “How warm is it?” he asked. “Pretty warm, Felix,” I responded. He refined his question, “Do I have to wear my jacket or will I be alright without it?” Now I’ve learned that perception is to the beholder. Some people willingly wear jackets in summer while others wear sandals in winter. Felix weighed his options and informed me that he intended to pack his jacket in his luggage and forego the trek in a t-shirt and jeans. Two hours later, I exited the building and was immediately slapped by an unforgiving northerly wind. It was cold. In fact, it was just 24 without factoring in the windchill. I later learned that the high temperature that day was just 28. Yikes, per my calculations, Felix had about an hour of shivering remaining before he arrived home, yanked his jacket from his luggage and turned the house thermometer clockwise. I felt bad. I was guilty of not checking my information. I would never intentionally advise a kid to forego the coat and embrace the cold. Not a lot gets to me. This did. I talked to Felix Monday morning and he casually said, “I wore my jacket home…”  FOLLOW DR. PERRODIN: Twitter @SafetyPhD and subscribe to The Safety Doc YouTube channel & Apple Podcasts RSS feed. SAFETY DOC WEBSITE & BLOG: www.safetyphd.com David will respond to comments & emails. The Safety Doc Podcast is hosted & produced by David Perrodin, PhD. ENDORSEMENTS. Opinions are those of the host & guests and do not reflect positions of The 405 Media or supporters of “The Safety Doc Podcast”. The show adheres to nondiscrimination principles while seeking to bring forward productive discourse & debate on topics relevant to personal or institutional safety. Email David: thesafetydoc@gmail.com LOOKING FOR DR. TIMOTHY LUDWIG, PHD? Dr. Perrodin’s “Safety Doc Podcast” negotiates school and community safety. To be informed about industrial safety, please contact Appalachian State University Professor Dr. Timothy Ludwig, PhD, at www.safety-doc.com.

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Trip Elix has worked as an investigator and associated with business leaders along with the computer underground. He has been a computer forensic technician; security consultant, administrator, programmer, and system analyst, who has used or owned almost every version of every operating system used since the 1980’s. He currently attends security conferences held by the computer underground including Defcon, Hope, and Bsides. Learn more about Trip at www.tripelix.com and download his free guide “Browse Without Being Tracked” – which is discussed during this episode of The Safety Doc Podcast. HACKERS ARE NOT THE BAD GUYS. Trip states, “People often forget that Facebook itself was written and maintained by hackers. For the most part they do the right thing.” He regularly attends conferences for hackers and shares that the emphasis of such events is to find vulnerabilities in software – including a “capture the flag” challenge. The goal, as some in the general public might assume, is not to trade industry secrets on how to harvest personal data or extort individuals or companies. This is a misperception. Many companies, including the popular computer security firm Malwarebytes, openly welcomes and encourages independent researchers to report vulnerabilities in products and often reward the researchers with hundreds or even thousands of dollars. Mr. Elix notes that there are “bad actors” in any profession, but for the most part, we should recognize that computer hackers are well-meaning individuals that alert companies to gaps in their electronic security protocols. I recall the 1983 fictional movie WarGames in which a high school student unwittingly hacks into a military supercomputer while searching for new video games. He ultimately contributes to closing a system loophole that could have brought upon the rogue launch of ballistic missiles.  With all of this being said, Trip certainly brings awareness to the intersection of large corporations and harvesting personal data. YOUR CHILD’S DATA IS FOR SALE AT A BARGAIN PRICE. Trip works extensively to protect the privacy of children and in 2017 released “Protecting Kids Online!: Keeping Them Safe from Perverts, Stalkers, Data Thieves and Scammers.” The book is available in multiple formats on Amazon or from his website. He states, “Being spooked by your own devices is not OK. The sanctuary of our homes is being invaded by companies that sell what we do and it not just what you do online. Children’s information is for sale. Anyone can the buy the name, address, and phone number of the children in your neighborhood. The same companies that bring us spam, harassing telephone calls and junk mail are now endangering our children. You don’t have to put up with any of it there are things you can do.” Mr. Elix exposes the abuses of those that are using big data to threaten our lives and are the direct causes of Identity theft for millions. He explains to Dr. Perrodin that for the price of a few postage stamps, a parent can become empowered by mailing the primary data brokers a letter directing them to not sell their child’s information. YOU STILL NEED A SOCIAL MEDIA PROFILE. Dr. Perrodin identified a trend in school safety to encourage youth to abandon, or greatly limit, use of social media. While such a measure might seem to have surface merit, Mr. Elix quickly counters that the absence of a social media profile could be detrimental to youth during the college admission or job application process. Instead, he lays out a plan to build a robust, social-media-competent profile for youth including a non-political blog – perhaps about a hobby, cooking or anything that won’t be subject to a skewed interpretation due to the shifting sands of time. He also offers a blueprint for developing a safer social media profile for children under the age of 14. This is absolutely vital knowledge decreasing the risk that a child might become the target of a groomer. A RIGHT TO PROPERTY. Trip begins the show with the story of how his entire neighborhood had been the target of an identity thief. This admission seems counter-intuitive given Mr. Elix’s deft knowledge of privacy protection, yet it reveals that countless companies collect our information and sell it to the highest bidder. And, that information is then packaged per specific subset characteristics and legally re-sold to data miners for as little as $15. He urges people to explore the website “Mailing List Finder” to discover that over 60,000 postal, email and telephone mailing lists from more than 1,400 vendors are for sale to anyone. Your personal data is on those lists! The site address is https://lists.nextmark.com/  Trip’s 2015 book, “A Right to Property – It is your information” has received glowing reviews. It is available in multiple formats on Amazon or his website. LEARN THE SECRETS THAT THE HACKERS USE TO LIVE UNDER THE RADAR.  Several of these questions and points are discussed during this punchy episode: (1) Who is tracking us and why, it is not only our own government; (2) Why privacy isn’t about hiding anything and how apathy can make you a victim; (3) What’s the first sign that your personal and private info is at risk; (4) What is a data pimp; (5) How is artificial intelligence going to affect us; (6) Are government agencies, our leaders, America’s infrastructure, the corporate world doing anything to protect us; (7) What’s the single most effective thing people can do to protect themselves; (8) What do you think of those loyalty cards given out by everyone from gas stations to casinos; (9) How can you stop companies from selling your info; (10) Why do you say that hackers are actually protecting us? FOLLOW DR. PERRODIN: Twitter @SafetyPhD and subscribe to The Safety Doc YouTube channel & Apple Podcasts RSS feed. SAFETY DOC WEBSITE & BLOG: www.safetyphd.com David will respond to comments & emails. The Safety Doc Podcast is hosted & produced by David Perrodin, PhD. ENDORSEMENTS. Opinions are those of the host & guests and do not reflect positions of The 405 Media or supporters of “The Safety Doc Podcast”. The show adheres to nondiscrimination principles while seeking to bring forward productive discourse & debate on topics relevant to personal or institutional safety. Email David: thesafetydoc@gmail.com LOOKING FOR DR. TIMOTHY LUDWIG, PHD? Dr. Perrodin’s “Safety Doc Podcast” negotiates school and community safety. To be informed about industrial safety, please contact Appalachian State University Professor Dr. Timothy Ludwig, PhD, at www.safety-doc.com. LEARN MORE ABOUT THIS EPISODE'S GUEST: www.tripelix.com  

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Author/Writer/Reporter/Outdoorsman TJ Martinell appraises routines, rituals and experiences versus accumulation of "stuff". Embracing an authentic, minimalism-grounded lifestyle from his svelte-outfitted cabin, TJ suggests that finding yourself begins with reconnaissance and locating the empirical origins of both ancestry and philosophical epistemology. Making the world perceptible, TJ describes his pilgrimage to view the US Constitution or stand upon the "ghostly" battlefield soil of Gettysburg. TJ’S BOOKS & CONTRIBUTIONS TO THE 10th AMENDMENT CENTER. As an accomplished author, his 2016 novel "The Stringers" seemingly foreshadowed the current kleptocrat implants that sift, winnow, blot and skew the narratives mainstream media reporters feed to an information-saturated and knowledge-starved public. Imagine a [future] time when the contraband is information and censorship is commonplace. A contributor to the Tenth Amendment Center, TJ reminds listeners that per the 10th Amendment, the powers not delegated to the United States by the Constitution, nor prohibited by it to the States, are reserved to the States respectively, or the people. This emerges as a fascinating segment of the show as TJ helps us to understand that we are passively surrendering our rights simply due to insufficient education and activism of the 10th Amendment. Learn more about this specific topic at http://tenthamendmentcenter.com/ RITUALS or ROUTINES. TJ and David share their interests and disdain for professional sports as they build a foundation for a discussion to address the confabulation of routines with rituals. TJ questions the one-sided vesting of a sports fanatic and how this desire for some distorted sense of tribal collectiveness, or simply to be a part of a group (fans), does not advance the individual. There is no accomplishment in wearing another man’s jersey. Painting your face blue before each home game is a ritual although it holds no practical value. David pokes fun at the scant amenities provided to fans by a 1980s Lambeau Field – home of the Green Bay Packers. He shares the thrill of a new out-of-town scoreboard added to the stadium in the early 1990s – still pre-dating the first video board. Routines are performed as part of a regular procedure rather than for a special occasion. TJ shared that he often smokes a pipe when he achieves the summit of a climb (a ritual) – and that preparing a pipe is actually much more intricate than the simple strike of a match per Sherlock Holmes tobacco acumen. WHEN WE TALK ABOUT RISK... David cites the recent cancellation of an 8th grade class trip in Ohio due to "perceived" terrorism risks as a frightening precedence of conveying to young adults that it is not safe to engage in reconnaissance and authentic experiences. TJ framed a deft counter argument to the parents seeking nullification of the trip by underscoring that risk at the center of founding the country. Per TJ, "We believe that you seeing these things are worth it because they didn't come without risks. When the Declaration of Independence was signed, these men were likely signing their own death warrants had they lost the war. Explain that the documents matter as they were worth the risk of founding the United States of America." TJ argues that the crux at making a decision should not only be "is this safe" - as Jack London's biography would support that adventure and experience bring richness to life and risk will always be a part of the human experience - by choice or by chance. FOLLOW DR. PERRODIN: Twitter @SafetyPhD and subscribe to The Safety Doc YouTube channel & Apple Podcasts RSS feed. SAFETY DOC WEBSITE & BLOG: www.safetyphd.com David will respond to comments & emails. The Safety Doc Podcast is hosted & produced by David Perrodin, PhD. ENDORSEMENTS. Opinions are those of the host & guests and do not reflect positions of The 405 Media or supporters of “The Safety Doc Podcast”. The show adheres to nondiscrimination principles while seeking to bring forward productive discourse & debate on topics relevant to personal or institutional safety. Email David: thesafetydoc@gmail.com LOOKING FOR DR. TIMOTHY LUDWIG, PHD? Dr. Perrodin’s “Safety Doc Podcast” negotiates school and community safety. To be informed about industrial safety, please contact Appalachian State University Professor Dr. Timothy Ludwig, PhD, at www.safety-doc.com. LEARN MORE ABOUT THIS EPISODE'S GUEST: www.tjmartinell.com TJ’s BOOKS on AMAZON https://www.amazon.com/s/ref=nb_sb_noss?url=search-alias%3Daps&field-keywords=TJ+Martinell

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